Google Business Profile, formerly known as Google My Business, is a free tool by Google that allows businesses to establish their business profile in their location. It permits you to provide your business details, including your location, services, products, and photos. GBP ensures people find your business while searching for products and services similar to yours in their local area. UpStart Academy offers the best training on Google Business Profile. The students will be taught to build a helpful Google Business Profile page & how to make the page appear on the local search results and Google Maps. The students will receive a course completion certificate after completing the course.
Google My Business Course Details
- 12+ Hours of Live training
- Advanced Course Module
- Classroom lectures
- Flexible timings for batches
- 24/7 Support
- Practice tests & daily assignments
- One-to-one doubt session
- 100% placement assistance
Learn GMB Course In UpStart Academy!
Become A Master In GMB Tools
Industry Recognized GMB Certification from UpStart Academy
UpStart Academy provides the best GMB Course training in Coimbatore. The UpStart Academy will offer a Google Business Profile certificate at the end of the course. Experts instruct our course modules with 10+ years of experience in Local Business Listing. The duration of the course is about 2 weeks. The course aims at making the students aware of creating Google Business Page, GMB page listing of the products or services, GMB Page Optimization, getting reviews and ratings for the GMB page, and running GMB page ads.
What To Learn Google Business Profile Course In Coimbatore?
- Google offers a free Google Business Profile listing. It lets you provide details, photos, location, service, and your business’s products.
- Creating a free profile increases your visibility online across various Google services. Google Business Profile information appears in Google Search, Shopping, and Maps.
- Google Business Profile is necessary for businesses to have contact with customers. When you own an online business, you’ll have to opt for other Google tools like Google Ads & Google Analytics.
- It helps people find businesses when they are looking for products or services similar to your business in the local area.
- A Google Business Profile aims at improving the local SEO
- Google Business Profile profile controls & updates the business contact information, working hours, & other details of the business.
- Google Business Profile helps measure reviews, and our course educates the students on generating more business reviews.
- The course teaches the students more about the Google algorithms that affect local search results.
GMB Course Syllabus
- Overview of Google My Business
- How to Create a Google My Business Account?
- Google My Business Account setup
- Understanding GMB Brand page & Business Listing on Google
- How to create a post on GMB?
- How to create an Offer on the GMB page?
- How to add multiple locations to your GMB Listing?
- How to add pictures to Google business profile?
- How to improve Local SEO using your GMB Profile?
- Google My Business – New Features and Updates
- How To Create Your Own Google My Business Website?
- Top Google My Business Mistakes To Avoid
- How to increase GMB page reviews from customers?
- How to use citations, NAP, Reviews?
- Google My Business Analytics
- What Are Google My Business Analytics?
Importance Of Google My Business Course In Coimbatore
Google Business Profile is formerly known as Google My Business and is a free Google service. GMB is an easy tool that increases the business’s visibility on local searches through Google Search and Google maps. It also displays your business photos, working hours, and location to your potential customer.
Any business can effectively use Google Business Profile services irrespective of the difference. Through GMB, businesses can display their products to people who need local services.
The GMB tool shows only business-relevant information. It displays the search results before the organic search results on the SERPs. Therefore, GMB offers a better Click through ratio (CTR) than clicks on organic result pages.
The knowledge graph in GMB displays the authoritative details about the business products or services to the customers who want to know details like: Business Name, Address, Phone Number, Type, Hours of operation, Social Link, Images, Link to website, Link to Google maps, Popular times to visit, Ratings, Reviews, Comments, Related Searches and more.
Highlights of Google My Business
Detailed Business Information
UpStart Academy's GBP course helps the students to get detailed information about the businesses on GMB. The students can collect all the relevant data about local businesses from the course. It gives visibility to the customers searching for services in their location.
Uploading Business-Related Photos
GMB works well for the business with their service/ products- related photos & their location for users on Google. This makes the business get more clicks and rank higher on search results. By the end of the course, the students will learn to add photos, logos, and locations of the businesses visible to their target audience.
Make Short Name's
GBP works well for the business with their service/ products- related photos & their location for users on Google. This makes the business get more clicks and rank higher on search results. By the end of the course, the students will learn to add photos, logos, and locations of the businesses visible to their target audience.
Responding To Reviews
Responding to reviews is the best way to create trust for businesses among their customers. This makes the audience more aware of the business's services or products. Customer reviews are one way for the business to engage its customers. The students will become more knowledgeable about engaging the customers by actively replying to the reviews.
Create Engaging Videos
Gone are the days people sit to read about the details of the business. Nowadays, they are looking for content that can keep them engaged for a short time. Creating educational videos about your products or services will be a beneficial way of grabbing your audience, thereby improving traffic to your site. The course on GBP helps the students create short but effective videos to hold the customers online.
Frequent Posting
Businesses must frequently post about their offers, discounts, events, and other updates to stay connected with customers. Through this, the viewers might learn about the business more and become prospective customers. UpStart Academy's GMB course educates the students about posting methods and the frequency of posting to improve audience engagement.
Google Business Profile Services
GBP/GMB can drive website traffic from Google Maps & local searches. It rectifies the common problems of the businesses, like not appearing in the top search results, low engaging profiles, fake profiles, and deficient content on the page.
Almost 50% of all online searches have local intent, & 65% of searchers use Google Business Profile to find contact information for a local business. Businesses need to show up on Google Maps to boost their sales. By the end of the Google Business Profile course from UpStart Academy, the students will be able to
- Optimize the business listings to reach local customers online
- Engage the potential customers with the content and drive traffic to the site of the business
- Build quality links that are relevant to the business and content on the site.
- Track the monthly reports about the progress of your Google Business Profile & web authority
A complete GBP service does the following:
Identifies the local competitors for a business online and analyzes their GMB listings to know their ranking. Then, it verifies the keywords that coincide with the business’ audience.
Diagnose the GMB status of your listing through an audit process. This allows the business to make deliberate decisions about the campaigns and their execution.
Builds local citations monthly and gets high-quality links for the business. It also includes creating and posting relevant content on behalf of the business to amplify its local presence.
Lastly, it prepares and shares a GMB & links report every month for the clients to be aware of the progress.
Benefits Of GMB Service In Coimbatore
Google Business Profile is an online tool that allows the businesses and organizations to manage the online presence across Google Search & Google Maps. The purpose of GBP is to help the local businesses to achieve greater visibility for the relevant local searches.
Upstart Academy is one of the Best Google Business Profile promotion companies in Coimbatore. Our GBP service company offers the popularity for your business in your location. In addition, you can get the following benefits for your business.
- Absolutely free of cost
- Adds business to the Google Maps
- Getting featured in local pack listings
- High online visibility
- Builds trust with your customers
- Allows customers to give reviews
- Better ratings can improve conversions
- Increase brand awareness and engagement
- Free advertising on Google
- Enhances website traffic
- Provides customer insights without direct interaction
- Improves search engine rankings
Features Of GBP Promotion In Coimbatore
UpStart Academy is the best Google My Business Consulting in Coimbatore. We aim to promote your detailed information about the local business to your target audience and make it easy for the audience to connect effectively with you.
You can reach the maximum audiences with the local promotion for your business product or service through UpStart Academy’s GBP services in Coimbatore. UpStart Academy creates opportunities for your businesses to grab the local audience’s attention.
Following are the features that help to improve the business standard of GMB:
- Google Business Profile’s primary category is an essential feature to rank in a particular search term or keyword in your location.
- While your business description doesn’t impact your rankings, it tells your audience what makes your business unique. And it can be updated on the same page as your business category.
- Besides positive reviews that boost your star rating, focus on your review velocity.
- Photos of your business & services serve you with the best place for your GBP listing.
- Google Posts are creative, appealing, and engaging and worth experimenting with.
- Attributes are used to find the right businesses for people looking for attributes in their search queries and displays on the business so that the users can see the critical elements of the businesses they are looking for.
- Question & Answers on Google Business Profiles are the best-untapped opportunities for engaging with your audience & answering their common questions.
- The ‘Suggest an edit‘ feature on GBP is essential for anyone in an industry that undergoes a lot of ‘name spam’ among competitors.
- GBP Insights is inevitable as it optimizes your Google Business Profile listing for improved performance.
Best GMB Course Training In Coimbatore
Google Business Profile is one of the leading online listing platforms for local businesses to promote their products or services locally. GBP helps improve their local business search results on platforms like Google search, Google Assistant, or Google Maps. The point is the Google Business Profile is even more beneficial than the website’s result on the SERPs.
Optimizing your Google Business Profile increases the number of existing customers to be connected with your business and also helps attract more new customers. GBP updates its algorithm often. This requires the businesses to have an optimized GBP listed on top of the search results.
UpStart Academy’s Google My Business Consulting in Coimbatore provides the Supreme Google My Business Optimization Checklist as a reference. This checklist will help businesses to boost their local visibility on Google My Business listing & brings in more traffic.
Optimizing Google My Business Listing
- Have an organized and wholesome Google My Business Account
- Pick the right business strategy that specifies your category, as it increases the chances of being identified by your target audience.
- Posting the pictures of your business at regular intervals will help improve the visibility of your business on Google Image Search & thus engages the audience.
- Review whether the information given on your Google My Business page is consistent with your site. If not, you may lose credibility, negatively affecting the site’s ranking.
- Show interest in the customers by knowing how they feel about your products or services. Interact with them often so that they might develop a sense of trust in your business.
- Have an organized and wholesome Google My Business Account
- Pick the right business strategy that specifies your category, as it increases the chances of being identified by your target audience.
- Posting the pictures of your business at regular intervals will help improve the visibility of your business on Google Image Search & thus engages the audience.
- Review whether the information given on your Google My Business page is consistent with your site. If not, you may lose credibility, negatively affecting the site’s ranking.
- Show interest in the customers by knowing how they feel about your products or services. Interact with them often so that they might develop a sense of trust in your business.
- Educate your customers & the general audience about your updates, new & customized products, services, or offers by creating posts.
- Attributes are the other ways of optimizing your Google My Business website page. It is available for businesses to choose from the category of the business.
- Insights help you to monitor how many people can find your business, communicate with your business via Google, click on the photos you have added, etc.
- Google Keyword Planner helps you to discover new keywords and check the performance rate before using it on your Google My Business Page.